I observed that out of every five cars you see on Nigerian road, at least one is a Toyota product. Ever wondered why Toyota models account for the highest number of vehicles on Nigerian roads?
Have you ever wondered why almost all the mass transit that ply long distances use this particular brand.
Have you also reasoned why Toyota camry that has been in existence since the late nineties just like camry 1996 model still ply Nigerian roads.
Have you also asked yourself why banks, insurance, schools etc go for Toyota. I think they all know the secret behind this brand.
Below are the reasons why Toyota dominates in Nigeria
REASONS FOR TOYOTA'S DOMINANCE
1. Their products are easy to maintain and repair. It cost little or nothing to maintain. Apart from the regular service, you hardly spend to keep it running on the road.
2. Availability of spare parts. You can easily get their parts even if you want to change the entire engine, it is readily available and affordable than other brands.
3. Toyota have many varieties. They have dominated in every type of car which include sports utility vehicles (SUV), buses, pickups, sedan, mini-buses etc... I haven't seen their heavy duty vehicle though. It also comes in various trim depending on your taste.
4. Their cars can easily be resold even after some years of using it. Toyota can be sold six times as fast as any other brand.
5. Their technology is less complex and simple to handle.
6. You can easily buy their new and used cars (otherwise known as Tokunbos).
7. Their cars have good mileage.
8. Here in Nigeria, it is most peoples favorite.
9.They have durable engines.
10. They came to Nigeria on time.
I don't think you can easily leave Toyota when you get used to the brand.
Source: mayfortmall.com
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